Grade 4 graphic designers complete their campaign posters

The 4th graders have completed their campaign posters, from a collaborative unit which focused on the central idea that the media can influence thinking and behavior. The students worked in small groups to develop their own media campaign on a subject of their choosing. In art class, the students learned about Contrast, Unity, and Balance as principles of design, and they used these guidelines to help them create a visual display (e.g. a campaign poster) to communicate their goal for their campaign.

The students made much progress in learning how to communicate visually using Contrast, Unity, and Balance to create a simple, clear message with text and images. Here are the results, the campaign posters created by these young graphic designers as well as photos of the students at work:

Students had the choice to create their posters either digitally on their laptops or “traditionally” by hand (pencils, rulers, paper, colored pencils, and/or markers). Students who completed their posters with time to spare also had the opportunity to create a toy or token as another aspect to their campaigns. These objects were designed digitally with an online software program called TinkerCad and then printed on the school’s 3D printer.

Ultimately, the goals for the Grade 4 art students were for them to provide constructive criticism when responding to an artwork, to recognize that different audiences respond in different ways to artwork, and to show an awareness of the affective power of the visual arts. More details about the project can be found here.

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